04.09.07
green tea neat
posted by Michelle Rabin | 4 comments
I found another interesting article that I think you’ll enjoy.
How is it that one can take green tea, such a healthy beverage, and bastardize it sufficiently to make it basically unhealthy? Only in America folks. This just reminds me how important it is to drink tea “neat” or “straight up”. When brewed correctly, it's delicious and sweet. How did wine escape being adulterated? I've never heard of anyone trying to add milk to it, or putting it in the blender and making it frothy. Some times, as with tea, I believe in the following rule……Less is more.
April 9th, 2007 at 12:03 pm
I believe in giving people a choice. It would be nice if tea shops could survive on just selling straight up ‘neat’ hot and iced tea, but I doubt many/any can. Even when they do, they sell truffles or cookies or whatever with the tea. People like sugar. Starbucks built an empire on that, as did the candy and cookie and cake and and and companies. At least they have the chance to order tea neat in the newer tea shops. Ours will offer plain and healthy or not so healthy as well. I don’t eat ice cream every day but there are times I want ice cream. Just my two cents. As for wine, there are wine sorbets and wine truffles, aren’t there? Some alcoholic drinks have syrups.
April 9th, 2007 at 2:07 pm
I agree Team. As a clinical herbalist helping people to improve their health, I know first hand how VERY difficult it is to clean up people’s diets. As a culture, we do love our sugar and refined foods. I have a major sweet tooth myself that I have to work extremely hard to manage, but I do still have my sweets from time to time.
For me, the issue is that we at least need to alert and educate people about the damaging effects that too much of a good thing (or not so good thing depending on perspective) can have. Your solution is best; to offer people choices and encourage moderation. Hopefully, the more informed people become, the more they will make healthy choices.
April 9th, 2007 at 3:53 pm
Hi Sandy,
We will be selling the Zarafina machine in our store and am looking forward to seeing yours. We have looked for the unique and things that really do work, trendy/gimmicky or not. I have a feeling your machine will do a fabulous job after following your blog and your respect for the product.
Our own system is much more low tech and not at all gimmicky, but people also love ‘gimmicky’ things that put on a show.
For us, alot will be getting the pulse of the consumer. People are so excited about tea right now that they are thirsty (pun intended) for all the info they can get on tea. I hope we can do as you suggest. Really excited about that!
April 15th, 2007 at 5:54 pm
I’ll be honest, last week I needed shampoo and was surprised and amused to see Suave Green Tea Shampoo. I’m one of those folks who sees/feels no difference in my hair no matter what shampoo I use and……. without any illusions of magic health benefit, I added the bottle to my shopping cart. I figured it cost no more than the others so why not give it a shot………What’s interesting to me is that the trendy promotional campaigns for tea products does cut across economic spectra which suggests an opportunity to expose tea to an ever-widening audience. If you’ve taken green tea into your shower, maybe it will find it’s way into your teacup.